NUVOLAK2

TO1

Strengthening research, technological development and innovation

The project in numbers
Duration:
30 months
Start date: 01.10.17
End date: 31.03.20
N. Partner: 7
 
Progress
Budget:
1.194.855,00€
Budget FERS:
1.015.626,75€

The project in numbers

Duration: 
30 months
Start / End: 
01.10.17 to 31.03.20
Project progress: 
63%
Budget: 
1194855.00€
Budget FERS: 
1015626.75€

NUVOLAK2

Innovative marketing tools for the global competitiveness of the SMEs in the cross-border area
Priority Axis 1

Promoting innovation capacities for a more competitive area

Specific Objective: 
OS 1.1.
Investment Priority: 
PI 1b
Typology: 
Standard
Overall Objective of the Project: 

The main common objective is the development, introduction, and dissemination of innovative marketing tools with on-line support on the Mikrobiz platform, in order to increase the innovation level of start-ups and SMEs in an international and multicultural environment, as well as the development of marketing skills, cross-border cooperation, and networking among the main actors in the field of innovation, in order to achieve global competitiveness.

Project summary: 

NUVOLAK2 represents an upgrade to the already successful NUVOLAK project, or rather the online Mikrobiz.net platform with new verified and implemented marketing tools for support in planning marketing activities and in introducing good practices, benchmarking tools, and more up-to-date information for the management of companies on both sides of the border, complete with a support network of tutors and institutions, as well as with the integration of new communication channels. With the innovations provided, the project addresses the territorial challenges of the low level of research, innovation and development in many (rural) areas, and the consequent insufficient transfer of knowledge and innovation and the concentration of services and activities within the main urban areas, or rather the insufficient transfer of knowledge from research to practice. The approach is based on the multi-year experience using the bilingual Mikrobiz portal, the knowledge of the needs of the target user groups, the integration of specificities within the economic activities and the cross-border area, and the partnership, which will also use the results within the scope of its core activities, thus ensuring the sustainability of the results and their further development. The main direct effects for researchers, SMEs, start-ups, students, and the general public will be the following: longer lasting cooperation among companies and universities, new cross-border research projects, and a new package of tools for businesses within the context of the Mikrobiz platform. The main objective is the development, introduction, and dissemination of new tools on the updated Mikrobiz platform, as well as the provision of the relative online support, which should lead to an increase in the innovativeness of start-ups and SMEs within an international and multicultural environment, and the development of cross-border cooperation, synergies, and networking among key players in order to achieve global competitiveness.

Main results: 

1) the updating and upgrading of the Mikrobiz platform (developed within the context of the NUVOLAK project) using an IT tool designed to provide support in planning and introducing marketing activities, additional material, good practices, up-to-date information on the creation and management of businesses on both sides of the border, and a network of tutors and supporting institutions on both sides of the border. The results of the project will increase the level of cross-border cooperation among the program area’s main actors, thanks to: the introduction of good practices; exchanges of researchers, businessmen and experts, and their inclusion within the educational processes of the participating academic institutions; new cooperation agreements between cross-border actors operating within the context of innovation / academia / SMEs; joint projects for students from both sides of the border within the program area; networking and connections between tutors, researchers, students and institutions through in-person meetings and the online Mikrobiz platform; competitions for the most innovative projects / ideas / marketing tools on both sides of the border; the annual organisation of the cross-border Innovation Festival; meetings between SMEs, entrepreneurs, students, researchers and support institutions from both sides of the border.
2) a series of innovative marketing practices adopted by SMEs in the cross-border area, the exchange of identified good practices, the identification of key samples, and the proposal to create new tools or update the existing ones to be implemented and promoted through pilot implementations, workshops, consultations, meetings, seminars, joint student projects, competitions, exchanges of researchers and experts, and the organisation of innovation festivals. The results of the project will increase the level of cross-border cooperation among the program area’s main actors, thanks to: the introduction of good practices; exchanges of researchers, businessmen and experts, and their inclusion within the educational processes of the participating academic institutions; new cooperation agreements between cross-border actors operating within the context of innovation / academia / SMEs; joint projects for students from both sides of the border within the program area; networking and connections between tutors, researchers, students and institutions through in-person meetings and the online Mikrobiz platform; competitions for the most innovative projects / ideas / marketing tools on both sides of the border; the annual organisation of the cross-border Innovation Festival; meetings between SMEs, entrepreneurs, students, researchers and support institutions from both sides of the border.

Partner

Lead Partner

Univerza na Primorskem

Obalno-kraška
SLO

Project partner 1

Inštitut za razvoj startupov in mladih podjetij ABC

Osrednjeslovenska
SLO

Project partner 2

Università Ca’ Foscari Venezia

Venezia
ITA

Project partner 3

ASSOCIAZIONE TEMPORANEA DI SCOPO CONFCOMMERCIO TRIESTE

Trieste
ITA

Project partner 4

Območna obrtno-podjetniška zbornica Logatec

Osrednjeslovenska
SLO

Project partner 5

Azienda speciale Aries – Camera di Commercio di Trieste

Trieste
ITA

Project partner 6

PROTECTUS, storitve, razvoj in informacijska tehnologija, d. o. o.

Osrednjeslovenska
SLO

Documents

Poster evento annuale 30/05/2018Poster evento annuale 30/05/2018
Nuvolak2_ITA_1.pdf
( 577 bytes, published on 7 June, 2018 - 12:53 )
nuvolak2_a3_innotalks.pdf
( 752 bytes, published on 1 August, 2019 - 11:07 )
nuvolak2_a3_mikrobiz.pdf
( 794 bytes, published on 1 August, 2019 - 11:07 )
NUVOLAK2_pingvin_80x200_ITA_print.pdf
( 4 bytes, published on 1 August, 2019 - 11:07 )
NUVOLAK2_pingvin_80x200_SLO_print.pdf
( 4 bytes, published on 1 August, 2019 - 11:07 )

Objectives and Activities

OBIETTIVI PRINCIPALI DEL PROGETTO

L'obiettivo principale è lo sviluppo, il supporto online, l'introduzione pilota e la diffusione dei nuovi strumenti all'interno della piattaforma aggiornata Mikrobiz. Le attività porteranno ad un aumento dell'innovatività delle start-up e delle PMI in un' ambiente internazionale multiculturale e lo sviluppo di cooperazione transfrontaliera, sinergie e networking tra i soggetti chiave per il raggiungimento della competitività globale.

 

SITUAZIONE ATTUALE DELL’IMPLEMENTAZIONE PROGETTUALE (30/05/2018)

Poco dopo l'inizio del progetto si sono svolte le attività di sensibilizzazione sull'importanza dell'innovazione e delle attività di marketing al fine di aumentare la competitività delle SME nell'area transfrontaliera. Le brevi riunioni mensili in Slovenia ed in Italia (INNOtalks) e la loro diffusione attraverso i social network ha permesso l'apprendimento di buone pratiche. Stiamo organizzando il primo Festival dell'innovazione annuale - festINNO (che si terrà il 29 e 30 maggio 2018 a Capodistria) e stiamo producendo un nuovo strumento che sarà testato come prototipo a giugno.

Contacts

Univerza na Primorskem

00386 (0) 56117500
Titov trg 4, 6000 Koper/Capodistria, Slovenija
Kosančič Mihaela

Inštitut za razvoj startupov in mladih podjetij ABC

00386 (0) 70 466 559
Šmartinska cesta 152, 1000 Ljubljana, Slovenija
Juvančič Polona

Università Ca’ Foscari Venezia

0039 0412348337
Dorsoduro 3246, 30123 Venezia, Italia
Prof. Bagnoli Carlo

ASSOCIAZIONE TEMPORANEA DI SCOPO CONFCOMMERCIO TRIESTE

0039 0407707366
Via Mazzini 22, 34121 Trieste, Italia
Farina Pietro

Območna obrtno-podjetniška zbornica Logatec

00386 (0) 17509080
Tržaška cesta 11, 1370 Logatec, Slovenija
Šraml Dejan

Azienda speciale Aries – Camera di Commercio di Trieste

0039 0406701281
Piazza della Borsa 14, 34121 Trieste, Italia
Andolfatto Patrizia

PROTECTUS, storitve, razvoj in informacijska tehnologija, d. o. o.

00386 (0) 41895037
Bukovčeva 54, 1230 Domžale, Slovenija
Peršolja Matej